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Anika M. Rogers | Williams Mullen Attorney Photo

Anika M. Rogers

Associate
Virginia Beach, VA
  • F.
  • 757.473.0395

Anika Rogers advises clients on intellectual property (IP) matters impacting brand development and protection. Leaning on her prior brand-marketing experience, she helps companies, creators, influencers, and entrepreneurs protect and grow their brands while minimizing legal risk in day-to-day operations. Anika works with clients when issues are time-sensitive and business-critical—whether launching a new brand, responding to an infringement claim, or navigating a dispute that could impact reputation, revenue, or market position.

Anika focuses her practice on trademark, copyright, and IP licensing matters, advising clients across consumer brands in health, wellness, beauty, and fashion, as well as restaurants, hospitality, arts and entertainment, publishing, construction, and name, image, and likeness (NIL) matters. As a key member of the team, Anika helps deliver thoughtful, practical, and efficient solutions that enable clients to protect their intellectual property without disrupting operations.

Clients rely on Anika for clear, actionable guidance in areas such as:

Brand clearance, launch, and protection.

Conducting trademark clearance and risk assessments, developing filing strategies (including intent-to-use applications), and managing U.S. and international trademark portfolios to support growth.

Trademark enforcement and disputes.

Handling cease-and-desist strategies, online marketplace takedowns, and infringement claims, as well as supporting Trademark Trial and Appeal Board (TTAB) opposition and cancellation proceedings, and defense strategies to protect brand value and market position.

Copyright compliance and enforcement.

Advising venues, hospitality businesses, and content creators on copyright licensing, infringement claims (including music licensing issues), and dispute resolution to reduce exposure and keep operations running.

NIL and sponsorship agreements.

Counseling athletes, creators, and brands on NIL deal structure and common contract terms (including usage rights, exclusivity, content obligations, approvals, and morality clauses) to align business goals with brand-protection strategy.

Advertising, marketing, and media counseling.

Helping clients review and operationalize advertising and influencer marketing requirements (including disclosures and substantiation), and drafting and negotiating agreements for content creation, endorsements, promotions, and media uses.

Content protection and creator support.

Assisting with copyright registration and rights strategy for authors, educators, and creators to strengthen protection and support monetization.

Trade secret and unfair competition risk.

Counseling businesses on confidential information protection, trade secret risks, and early-stage dispute strategy to prevent escalation.

Commercial contracts and IP-focused transactions.

Drafting and negotiating licensing, commercialization, and technology-related agreements, and advising on IP considerations in M&A, asset transfers, and business transactions.

Anika brings a process-driven, efficiency-focused approach to her work, informed by her Six Sigma Yellow Belt certification and project management experience, helping clients streamline decision-making and manage risk proactively. She is known for delivering responsive, business-minded advice that allows clients to move forward with confidence.

She earned her J.D., with an Intellectual Property Certificate (with distinction), from the University of Richmond School of Law and her B.A. from the University of Virginia.

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Education
  • University of Richmond School of Law (J.D.), 2024
    • with distinction 
  • University of Virginia (B.A.), 2010
Professional & Community Affiliations

Professional Affiliations

  • Norfolk Portsmouth Bar Association

Community Involvements

  • Chosen Vessels Rites of Passage Ministry – Youth Mentor (2010-2021)
Bar & Court Admissions

Bar Admissions

  • Virginia State Bar

Court Admissions

  • United States District Court for the Eastern District of Virginia